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Along with this traditional American pale lager, the brewery is perhaps best known today for its Genesee Cream Ale, which set the standard for an original American beer style. In December 1984, it purchased the Fred Koch Brewery of Dunkirk, New York. At the time The Fred Koch Brewery was owned by Vaux Breweries of Sunderland, England.[11] In the previous year Koch sold about 55,000 barrels of beer, compared with Genesee's 3.2 million. Genesee transferred the brewing of Koch's brands to Rochester which it continued through the 2000s.
Its longtime brewmaster was born into brewing. Literally.
Social responsibility and environmental initiatives take center stage through staff volunteer efforts throughout NY and efforts to reduce energy use and waste at the brewery. While the rooftop deck and outdoor patio are closed during the colder months, there is indoor seating on the brew house’s second floor throughout the year. Most of the seating features table service, though if you opt to sit on the rooftop deck (and you should on a nice day), you’ll have to order at the bar. I’m an admitted beer snob and if you have a palet accustomed to high-quality craft beer, you’ll likely feel the same way.
Brewing American Classics
The 18th Amendment closes all American breweries including Genesee. The Wehle Baking Company pioneers the home delivery of fresh baked goods. Charles Rau establishes the Rau & Reisky Brewery, later changed to Reisky & Spies, renowned as a lager brewery with “a first class saloon” and bowling alley. And, in my opinion, there’s little better on a warm day than enjoying a beer while overlooking a 100-foot waterfall. If you purchase a product or register for an account through a link on our site, we may receive compensation.
About Genesee Brewing Company
While visiting the Genesee Brew House, beer lovers can pick up new Genesee Kolsch swag featuring the quirky, boat-loving, pipe-smoking captain. Mango Peach Kolsch merchandise is also available for purchase. According to Genesee, Mango Peach Kolsch will hit retail shelves later this week in 12-packs of 12-ounce cans and will be on draft at select locations. The new brew is described by Genesee as "a crisp ale that provides a subtly sweet combination of natural mango and peach flavors."
Each year, the brewery recreates the “tree” in front of the Rochester brew house. Genesee is one of the few breweries in the country that can say where it was when Prohibition ended. The event brought 4,000 attendees to the Powers Hotel in Rochester. When the brewery shut down during Prohibition, the elder Wehle opened a bakery and earned enough money to purchase Genesee Brewing in 1932, just in time to reopen it as the Genesee Brewing Company. The campaign succeeded and grew to become the brewery’s most successful ad to date.
The brew house also hosts special events, including live music and discount nights. Upstairs, find the restaurant/bar, with an emphasis on beer-friendly German foods and American tavern fare. Genesee Brewery's three-story Keg Tree is a holiday tradition that shouldn't be missed. Throughout the season thousands of beer lovers descend upon... The Wehle family first stepped into the business in 1916 when Louis A. Wehle accepted the position of brewmaster and became the youngest person to hold that position in New York. That same year, Louis’s wife gave birth to their firstborn, Jack Wehle, on the property of the brewery.
News10NBC previews the Genesee Brewery keg tree lighting - News10NBC
News10NBC previews the Genesee Brewery keg tree lighting.
Posted: Sat, 02 Dec 2023 08:00:00 GMT [source]
He’d been brewing there since 1967, making him the brewer with the longest tenure at the company. And while he did take a three-year leave of absence to serve in the military, he came back and created Honey Brown, a golden amber lager with a malty flavor. Now only occasionally available, the beer itself was the first Genesee beer brewed with top-fermenting ale yeast, one that the brewery acquired from England that year and would go on to gain notoriety as Genesee’s proprietary yeast. It was used in the brewing of all Genesee’s ales from that day forward. Dundee's Honey Brown, which has proven to be one of their most popular brews.
The 18th Amendment to the Constitution passed in 1919, and while Genesee was forced to close, Louis Wehle took up a new career as a baker. His business was so successful that he was able to sell it in 1929 for $1.3 million, which he then used to purchase the old Genesee Brewery as well as a neighboring brewery just in time for the repeal of Prohibition. He even hired as many of the former Genesee employees as he could. The original location in Rochester underwent a $50 million revamp in 2017. Curious fans came to watch the tanks on their journey until they reached the brewery. The Kolsch style is traditionally served in a glass called a stange.
The original brewery bowled a strike.
Rochester toasts the holidays at Genesee Brewery's keg tree lighting: See the photos - Democrat & Chronicle
Rochester toasts the holidays at Genesee Brewery's keg tree lighting: See the photos.
Posted: Fri, 01 Dec 2023 08:00:00 GMT [source]
Orange Honey Cream Ale represents the brewery’s first spinoff of Genesee Cream Ale, a style Genesee invented. Forms North American Breweries (NAB) and acquires The Genesee Brewing Company, Labatt USA and a perpetual license for Seagram’s Escapes, becoming the largest independently owned beer company in the United States. Genesee introduces JW Dundee’s Honey Brown Lager, which will later be honored for three straight years as one of America’s “hottest beer brands” by beer critics.
Tours of the pilot brewery are offered throughout the week and allow guests to learn about the brewing process and history of the Genesee Brewery. The Genesee Brew House has transformed the 9,200 square-foot space into a beer destination, featuring interactive exhibits, multimedia content, gift shop, pilot brewery and pub-style restaurant. The Brew House was created to capture and share with you the long history of The Genesee Brewery - one of the largest and oldest continually operating breweries in America. But the Brewery itself isn't half as interesting as the beer and the people who make it. ROCHESTER, N.Y., April 25, 2024 /PRNewswire/ -- The Genesee Brewery announced a brand-new summer fling for fans of its Specialty line of Kolsch beers - Mango Peach Kolsch! With its natural mango and peach flavors, this crisp blonde ale is the new perfect cooler companion to Genesee's fan favorite, Ruby Red Kolsch.
With a refreshed sense of pride and purpose, The Genesee Brewing Company will continue brewing the quality beers that people have loved for over a century. Genesee opened the Genesee Brew House that fall, offering a combination museum, craft brewery and tasting room, and tap room and restaurant. For dates and details, follow @geneseebrewhouse and @geneseebrewery on social media. A new holiday tradition was born in 2014 when Genesee stacked 300 kegs in the shape of a Christmas tree.
It's a bright, refreshing golden ale that's perfect for cooling off during summer's hottest days and sultriest nights. Opened in 1878, Genesee Brewery (referred to as Genny by many locals) is one of the most popular breweries in the state producing a variety of beer styles. Since 2012, Genesee has run a brew house in a building that was once part of the original brewery campus and is located directly adjacent to the Genesee River.
The brew house is inside a two-story building just north of downtown Rochester. Located adjacent to the main Genesee brewery, the brew house offers the chance to sample their beers and learn more about the company’s history. And there's a pilot brewery, where Genesee experiments with new recipes and produces craft beers — some just for the brew house pub and others sold in limited release to off-premises accounts. Walk into a bar anywhere in the Northeast and ask for “Jenny,” and you’ll likely get a pint from New York State’s oldest brewery. Since 1878, The Genesee Brewery has brewed the same flagship Genesee Beer — also known as “Genny” beer — at its Rochester brewery.
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